Custom Publishing | Custom Media | Imagination Publishing

Our thoughts on Print

• 23

  Jan

  2012

  Print + Social Media

  Print Media: More Authentic Than Social Media?

  by Jennifer Swann

  “Personality and humanity are things you have to strive to get to shine through in the Internet era. That’s something all brands across the board need to work on,” said Elliot Aronow in a recent online interview with Fast Company … Continue reading →

• 1

  Nov

  2011

  Print

  Don’t Forget Print

  by Lisa Tomcko

  Print is often passed over in the clamor surrounding new and sexy media like Facebook, Twitter and YouTube. But writing this centuries-old medium off your marketing campaigns would be a costly error. In January, the Printing Industries Association, Inc. of … Continue reading →

• 26

  Oct

  2011

  Print

  Imagination’s Rebecca Rolfes in Signature magazine

  by Mary Cusick

  Rebecca Rolfes, executive vice president at Imagination Publishing, is published in the September/October 2011 issue of Signature magazine. The article focuses on how associations should adapt to the changes in the way they share information. With information being shared freely … Continue reading →

• 19

  Oct

  2011

  Imagination + Print

  “YouTube iPad Baby” Predicts The Future of Print Media

  by Jennifer Nelson

    Just watching this YouTube video once, makes me relish in the idea that there will be a sustainable future for the magazine industry. We have all been watching the world slowly transform from print into digital, but print media … Continue reading →

• 16

  Aug

  2011

  Digital + Print + Social Media

  OptumInsight Partners with Imagination on Magazine, LinkedIn Group

  by Erin Slater

  Imagination has partnered with OptumInsight, one of the nation’s largest health and wellness companies, to relaunch Ignite, a quarterly, 24 page magazine that speaks directly to health care executives about insights in health care issues, regulations, industry trends, processes and … Continue reading →

• 8

  Jun

  2011

  Digital + Print

  Imagination and NHF launch magazine and website for headache sufferers

  by Riley Bandy

  Imagination has partnered with the National Headache Foundation to launch Head Wise, a new quarterly, 48+4 pages magazine for headache sufferers with a digital content companion website www.headachemag.org. Head Wise magazine reaches more than 80,000 headache sufferers with information that … Continue reading →

• 2

  Jun

  2011

  Digital + Print

  Imagination wins digital and print media awards at 2011 EXCELs

  by Riley Bandy

  [Update] View the complete list of the 2011 EXCEL Award winners with comments from the judges. Imagination Publishing was honored to accept best in show at the 2011 Association Media and Publishing’s EXCEL awards on Wednesday June 1. Awards included … Continue reading →

• 11

  Apr

  2011

  Print

  Owner Speak: The Small Business Monster

  by Riley Bandy

  While small business owners live the dream of owning their own business and being their own boss, they are ultimately the only ones responsible for the success of their business—a sometimes-monstrous burden to carry. Jim Meyers, founder and president of … Continue reading →

• 22

  Feb

  2011

  Digital + Print

  How Your Social Media Efforts can Strengthen Your Print Media

  by Kara Murphy

  There is a popular expression (you may have heard of it) that says, “out with the old and in with the new.” And while this applies to many situations in our lives, there is one place where it does not … Continue reading →

• 25

  Jan

  2011

  Print

  Bon Appetit’s New Ad Campaign: “Bite me.”

  by Conor McCann

  Bon Appetit is inviting consumers to bite them, or me, or the magazine itself, or the food shown inside its covers – it’s not completely clear, to be honest. While who or what they’re encouraging readers to take a bite … Continue reading →