[Update] View the complete list of the 2011 EXCEL Award winners with comments from the judges.
Imagination Publishing was honored to accept best in show at the 2011 Association Media and Publishing’s EXCEL awards on Wednesday June 1. Awards included a gold for digital work, and silver and bronze medals for association publishing.
The gold medal went to the Virtual Media Kit for the National Federation of Independent Business’s (NFIB) MyBusiness magazine. Imagination created a video walk-through of NFIB’s virtual media kit to help showcase the rich media features of the website.
“We wanted to create a virtual environment where we could continually add new information, new features and expose those to the advertising decision makers we wanted to reach in order to generate revenues,” said James Meyers, president of Imagination. “The virtual media kit has been successful, showing advertisers what MyBusiness magazine is all about, who the readers are and just creating a much more exciting environment.”
Imagination’s broadcast video department has previously won awards for work with Wells Fargo and the Business Insight Resource Center and the Project Management Institute’s multimedia features.
Imagination also won a silver and bronze for their association magazine publishing work with partners, The Conference Board and the Metals Service Center Institute.
Silver Award — Magazine General Excellence: The Conference Board Review
Bronze Award — Magazine General Excellence: MSCI’s Forward
According to the Association of Media and Publishing, the annual EXCEL awards honor and represent the best publishing products of the association industry. The coveted EXCEL Award is the pinnacle of peer recognition and the seal of excellence in association publishing. Imagination accepted the awards at the EXCEL Gala in Washington DC, on June 1st, 2011.
More about The Conference Board Review:
In addition to this year’s silver, in 2010, The Conference Board Review magazine received a gold EXCEL medal for Magazine Redesign in the 50,000 recipients-or-fewer category. Published by The Conference Board (TCB), the magazine was redesigned by Imagination in early 2009 as a way to increase readership, promote online features and support TCB’s 90-plus year-status working to build global business excellence.
More about Forward:
MSCI’s Forward magazine has also been a frequent recipient of publishing awards. In the 2010 EXCEL Awards Forward received a silver medal for general magazine excellence. The publication has also received multiple other association magazine awards including Magnum Opus and Apex medals. MSCI and Imagination continue to explore innovative ways of communicating with MSCI’s membership including a highly regarded graphic novel in 2010 and a history of metals book called Links in the Long Chain for their association’s 100-year anniversary in 2009.
