The Wired NextFest came through Millenium park here in the Windy City last week. My team and I snuck out of the office at 3:30 last Wednesday and went over to check it out. Xerox, an Imagination client, had an exhibit and was also a sponsor of the event, and, well, I always appreciate some brain food and good conversation.
In this instance, it was more like brain candy, but it was interesting to see how people define innovation. I gravitate towards innovation that applies commonly understood principles in new and different ways, or innovation that takes something I use/see/experience every day and flips it upside-down.
In the case of the NextFest, it was all about Innovation-Capital-I. Things you’ve never seen before and likely will not be able to afford for a long time, if ever.
They had the WOW factor going, though! Check out this ‘personal transportation vehicle’. I want one. Of course, I’m also the chick that would have sold my dog into servitude for a Segway.
Xerox had reusable paper in their exhibit, complete with disappearing ink. We riffed many ways to use it…some of them highly illegal. Made of Awesome!
What feeds YOUR brain?
Laura driving (and riding) a Personal Transport Vehicle
I’m sorry I missed. Believe me, the dentist was not that much fun.
Poor Ella. Servitude for a Segway.