A great Twitter / social media story for all you marketers out there:
Just a few minutes ago, I responded to a Tweet from @acmaurer. She asked who out there reads the *paper* version of a daily newspaper.
I responded to her with this Tweet:
“@acmaurer I read at least 2 PAPER papers every day. Sometimes 3. WSJ, Chicago SunTimes, NYT.”
Within 10 seconds (seriously, 10 seconds) of sending that Tweet, I got a new follower, @SunTimes, who responded to me:
“@mohagan And we love you for it! Still only 50 cents! 
”
So, I was feeling a mixture of “what the? …” and pure awe at @SunTimes Twitter abilities, when I decided to ensure that I knew exactly who sent the original Tweet looking for info about newspaper useage. Umm … @acmaurer is the Social Media Producer at the Chicago Tribune. Whoops.
(Shout out to @Amaurer: We get three papers here at work every day: The Tribune, the Sun-Times and the WSJ. I actually read some of all of them, but neglected to say that in the Tweet.)
So, these are the lessons learned for marketers, or anyone else on Twitter:
1. Quick responses get noticed.
2. Always make sure you know to whom you’re responding. 
